Screenshots, context and numbers

Real Amazon work, told with evidence.

Eight account stories from Ads Console, Seller Central and listing workflows. Read the numbers, see the underlying images, and understand what each result does and does not prove.

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Go beyond the headline metric.

Choose a category, then open the original screenshots and the full story behind each view.

The five Results Achieved screenshots are from five separate accounts. The two PPC comparisons each belong to one account. The listing examples are from one account but show different products, so they are not a measured same-product transformation.

Ads Console: $1,938.55 spend, $8,812.85 ad sales, 217 orders and 22.00% ACOS.Before & after
Amazon PPC · August → September 2023

More ad sales on slightly less spend

Two monthly Ads Console views show ad-attributed sales rising from $3,667.05 to $8,812.85 while ACOS moved from 54.78% to 22.00%.

+140.3% ad sales−32.78 pt ACOS
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Sponsored Products: $1,079.39 spend, $8,612.81 ad sales, 143 orders, 12.53% ACOS, $0.24 CPC and 1.14% CTR.Before & after
Amazon PPC · Two lifetime campaign views

A Sponsored Products campaign at 12.53% ACOS

In another account, the later campaign view shows lower ACOS and CPC, a higher click-through rate, and $8,612.81 in cumulative attributed sales.

12.53% ACOS$0.24 CPC
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Helium 10 Listing Builder shows a 10/10 Listing Quality Score on a ceiling-light product.Listing examples
Listing content · Two 2023 listing examples

Two listings, one higher content-quality bar

One account’s Helium 10 screenshots show a 6.9/10 quality score for a thank-you card listing and 10/10 for a ceiling-light listing. They are different products.

6.9/10 example10/10 example
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The dashboard shows $135,100.19 spend, 8.11% ACOS, $1,666,839.25 sales and 12.34 ROAS.Results achieved
Amazon PPC · 1 Dec 2024 → 28 Feb 2025

$1.66m in ad sales at 8.11% ACOS

A separate Ads Console account recorded $1,666,839.25 in attributed sales on $135,100.19 of spend over a three-month window.

$1.66m ad sales8.11% ACOS
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The January 29–February 28 view shows $42,856.89 spend, $416,659.76 sales, 10.29% ACOS and 9.72 ROAS.Results achieved
Amazon PPC · 29 Jan → 28 Feb 2025

$416.7k in ad sales over 30 days

A different Ads Console account shows $416,659.76 in attributed sales, 10.29% ACOS and 9.72 ROAS in its selected 30-day view.

$416.7k ad sales9.72× ROAS
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The snapshot compares $1,349,573.20 and 68,583 units with $1,207,163.26 and 68,868 units one year earlier.Results achieved
Seller Central · 30-day view · Feb 2025

$1.35m in 30-day ordered product sales

A separate Seller Central account shows $1,349,573.20 in ordered product sales and 11.8% more sales value than the same range a year earlier.

$1.35m sales+11.8% YoY
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Captured May 2, 2025: $254,764.31 sales and 24,092 units versus $131,989.21 and 11,023 units one year earlier.Results achieved
Seller Central · 1 Oct 2024 → 31 Mar 2025

$254.8k versus $132.0k a year earlier

Another Seller Central account shows $254,764.31 in ordered product sales for the selected October-to-March range, compared with $131,989.21 a year earlier.

$254.8k sales+93.0% YoY
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The snapshot shows $18,279,068 and 1,002,702 units versus $18,844,156.52 and 1,056,703 units one year earlier.Results achieved
Seller Central · Year-long view · Feb 2025

$18.28m in sales—and the honest YoY read

A fifth results account shows $18,279,068 in ordered product sales and more than one million units, while the same-period comparison is 3.0% below the year before.

$18.28m sales1.0m units
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Go deeper into the PPC comparison

Read an expanded version of the August–September story, with side-by-side screenshots and more context.

Open the detailed case study ↗