Free Tools & SOPs

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Free Tools & SOPs for Amazon Sellers

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FAQ’s

Questions About Our Free Amazon Tools

Which free Amazon tool should I start with?

Start with the decision you need to make. Use the SQP Analyzer for search performance, the FBA Profit Calculator for unit economics, the Launch Budget Planner for a new product, and the PPC Bid Decision Tool or Coupon ROI Calculator for advertising and promotions. Each tool card above explains its purpose.

Do I need to connect my Amazon account?

You do not need to share your Seller Central login details. The calculators use figures you enter, while a report-based tool may ask for an exported file. Follow the instructions on the individual tool page.

Where do I get the numbers for these tools?

Use the relevant Seller Central or Amazon Ads reports, plus your current product cost, shipping, fee, and price records. Keep dates and marketplace consistent when comparing results. The SQP Analyzer lists its required report format on its own page.

Are the calculator outputs guaranteed profit forecasts?

No. They are planning estimates based on the inputs you provide. Before changing a price, bid, or promotion, check current Amazon fees, product costs, returns, taxes, and the assumptions shown by the tool.

How often should I rerun an analysis?

Rerun it when prices, fees, product costs, ad performance, conversion rates, or promotions change. For trend comparisons, use equivalent date ranges so a different reporting window does not distort the result.